The Frock Bridal House

Hey friends, I’m Madison and I’m the founder and owner of The Frock Bridal House! Ever since I was a little girl I’ve had an OBSESSION with all things bridal, especially the gowns. Flipping through bridal magazines and gazing at the window displays of our local dress shop with my Grammy was an afternoon well spent. After years of daydreaming about my wedding day, in 2018, it was my turn to start the search for my perfect gown. I found the experience somewhat stressful due to all the sales pressure and the gown selection was very repetitive. Eventually the perfect dress came along, but the whole experience left much to be desired – so I decided to change that! I have a business background, a passion for fashion, and a focus on sustainability. All of these interests collided as I’ve built The Frock. My goal is to help brides fall in love with their wedding day wardrobe and feel confident about the story behind it!