Photo by Lety Altam

Fashion

What to Wear Wedding Dress Shopping: Guide for Brides, Bridesmaids & Guests

by Loverly Team 28 Aug 2025 •4 min read

Wedding dress shopping is one of the most exciting milestones in your wedding planning journey. But here’s the thing: knowing what to wear wedding dress shopping can make or break the experience. From the bride to the bridesmaids to the mother of the bride (and even guests invited along), your outfit choices matter more than you might think.

Whether it’s about choosing the right shoes, undergarments, or a chic-but-practical outfit, the right attire helps the focus stay exactly where it should: on the wedding dresses. Ready to shop smart and stylish? Let’s break down everything you need to know.

What to Wear Wedding Dress Shopping as the Bride

When you’re the bride, your outfit should make trying on gowns simple, stress-free, and fun. The easier it is to slip in and out of dresses, the smoother your appointment will go.

Best picks for brides:

A button-up shirt, wrap top, or loose dress: These make it easy to change without smudging makeup or messing up your hair.
Minimal jewelry: Skip dangly earrings, chunky bracelets, or anything that could snag delicate fabrics.
Neutral colors: A simple, solid-colored outfit won’t distract from the gowns.

Pro Tip:

Don’t stress about having a full face of glam makeup. Keep it natural. Foundation stains on gowns are a no-go!

Shoes to Bring

Bring a pair of heels similar in height to what you’ll wear on your wedding day. This way, you’ll get a realistic idea of gown length and how it feels to walk. Also, pack comfortable flats! Bridal appointments can last hours, and your feet will thank you.

What Undergarments to Wear Wedding Dress Shopping

The right undergarments can completely change how a dress looks on your body, but comfort is just as important!

What to wear underneath:

Nude, seamless underwear: These are your safest bet for staying invisible under any fabric.
Strapless or convertible bras: Great for strapless, off-the-shoulder, or tricky necklines.
Low-back bra: Helpful if you’re trying on plunging or open-back gowns.
Shapewear (optional): If you plan to wear it on your wedding day, bring it along to see how gowns look with that extra smoothing layer.
Nude pasties: A great minimalist option! Many bridal gowns already come with built-in bras, so you may not need extra support.

Pro Tip:

Your bridal consultant will be helping you in and out of dresses in the fitting room, so your undergarments really come down to your comfort level with how covered you want to be. Don’t stress about perfection—consultants see it all the time! Just choose whatever makes you feel the most comfortable and confident.

What Bridesmaids Should Wear to Wedding Dress Shopping

Bridesmaids often tag along not just to support the bride, but also to try on potential bridesmaid dresses. The right outfit will keep you comfy while allowing you to jump in and help.

What bridesmaids should wear:

Simple separates or a casual dress: Easy to slip on and off if you’ll be trying on bridesmaid dresses.
Neutral colors: Keep the spotlight on the bride’s gowns.
Minimal makeup: Avoid stains when helping the bride in and out of dresses.
Practical shoes: You’ll likely be standing, walking, and assisting—no need for stilettos.

Pro Tip:

Bring a hair tie! You might need to help zip, button, or hold trains without hair getting in the way.

What Guests Should Wear to Wedding Dress Shopping

Some brides invite close friends, siblings, or family members outside the bridal party. If you’re one of the lucky guests, congrats, you get to witness a magical moment! But your outfit still matters.

Outfit guidelines for guests:

Think smart casual: A nice blouse with trousers or a casual day dress works perfectly.
Avoid white (or ivory): Leave those shades for the bride.
No flashy or distracting looks: Skip sequins, bold prints, or anything that screams for attention.
Comfortable shoes: Appointments can run long, and you might be moving around.

Your role is to support the bride, so dress respectfully but comfortably.

What the Mother of the Bride Should Wear to Dress Shopping

This is a big moment for moms, too! You’ll likely shed a few happy tears, so comfort is key, but you’ll also want to feel put together.

Mother of the bride outfit tips:

A chic blouse with pants or a casual midi dress in a neutral tone.
Comfortable shoes for walking and standing.
A cardigan or light jacket. Bridal shops can run cool.
Waterproof mascara and tissues. Trust us, you’ll need them!

Pro Tip:

Moms should avoid anything overly formal. Save the sparkle for the wedding day.

What to Bring Wedding Dress Shopping

Beyond your outfit, a few smart extras can make your bridal appointment smoother and more enjoyable.

Brides should bring:

Inspiration photos: Screenshots, Pinterest boards, or magazine clippings.
Hair ties and clips: To see how dresses look with different hairstyles.
Notebook or phone notes: Jot down designer names, style numbers, and your thoughts.
Water and snacks: Appointments can last hours!
Supportive crew: Choose a small group of trusted people for feedback.

Guests and bridesmaids should bring:

Positive energy: Keep the vibe fun and stress-free.
Constructive feedback: Be honest, but always kind.
Tissues: There’s always that one dress that gets everyone emotional.

FAQs

Do you have to pay to try on wedding dresses?

Many bridal shops require a small deposit (usually around $50) to secure your appointment. This fee ensures you’ll get one-on-one attention from your bridal consultant and often comes with a more private, personalized shopping experience. Always check the policy when booking your appointment so there are no surprises.

Should I wear shapewear when trying on dresses?

It’s totally up to you! If you plan to wear it on your wedding day, bring it to see how gowns fit with it. Ultimately, it’s about your comfort level—choose whatever makes you feel most confident during your appointment.

Do I need to wear a bra to wedding dress shopping?

Not always! Many wedding dresses come with built-in support, so a bra isn’t always necessary. Some brides prefer to bring a strapless or convertible bra just in case, while others feel more comfortable wearing nude pasties for easy changing in and out of gowns with their bridal consultant.

Do wedding dresses have built-in bras?

Some do, but not all. If built-in support is important to you, be sure to ask your bridal consultant before trying on gowns. Even if a dress doesn’t come with one, many boutiques can add support during fittings, or a tailor can incorporate it during alterations.

Ready to Say Yes to the Dress?

At the end of the day, what you wear wedding dress shopping should make the experience easier, not harder. For the bride, that means comfy clothes, the right undergarments, and shoes that help you envision the big day. For bridesmaids, moms, and guests, it means dressing neatly, staying comfortable, and keeping the attention on the bride.

Wedding dress shopping is about more than finding a gown—it’s about creating a special memory. So dress thoughtfully, pack the essentials, and get ready to say “yes” to the dress in style!

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