Fashion

Everything You Need to Know About Birdy Grey

by kellee khalil 16 May 2024 •9 min read

Ah, wedding planning. You’re prepping for what’s expected to be the happiest day of your life, but the actual planning part of it can be beyond stressful. Birdy Grey has been in the bride’s shoes enough to know that you stress over the undertone of that sage green color you chose, and they’ve been in the bridesmaid’s shoes countless times to know that budget is a big concern–especially when the average bridesmaid dress can cost an upwards of $250.

That's why Birdy Grey offers a huge selection of bridesmaid dresses starting at $99. Their affordable dresses, along with everything else you need for the wedding day (PJs anyone?), make them the one-stop shop for bridal party needs.

Let’s take a deeper look into their brand and what they offer.

Get to Know Birdy Grey

Consider Birdy Grey the destination for all things wedding party, with stunning bridesmaid dresses starting at $99.

Founder & CEO, Grace Lee, started Birdy Grey after growing frustrated with the outdated and expensive bridesmaid dress shopping experience. She noticed that despite changes elsewhere in fashion, this part of wedding planning hadn't improved much over the years, with expensive dresses and long lead times being the norm

Grace saw an opportunity to address these issues by offering bridesmaid dresses that were not only affordable, looked great in photos, but also delivered quickly. With dresses starting at $99, Birdy Grey offers an extensive collection of shades you can easily mix and match, and an array of versatile styles that flatter all body types.

Birdy Grey has everything a bride or bridesmaid could need for the wedding day and all the events in between. Here’s a quick rundown of what you can find:

Bridesmaids Dresses

Birdy Grey really shines with its selection of great quality bridesmaid dresses. They're all about keeping it chic without the hefty price tag. Many dresses are set at $99, which is pretty sweet considering how expensive bridesmaid dresses can get.

The styles range from classic to modern, and they've got a bunch of colors to choose from. Whether you're tall, petite, or plus-sized, they've thought of everything to make sure you find something that fits just right.

Plus, many of their chiffon styles come with deep enough pockets to house your phone! Their recent collection of floral prints has been all the rage (and a huge trend in weddings!) and it allows the bride to create that perfect mismatched look for her party. Their newest matte satin collection also boasts trendy corset tops and surplice cut skirts that can easily double as a wedding guest dress.

Birdy Grey

Alex Crepe Dress in Sage

Square neckline with removable shoulder ties to tie to your liking (bow, knot, long drape, etc.). Fully lined, floor length skirt with front slit. Invisible back zipper. Stretch textured knit crepe fabric.

Buy $99

Swatches

If you're trying to nail the perfect color theme for your wedding, Birdy Grey’s swatch program is a game-changer. They let you pick three swatches for free, so you can see and feel the fabric and color before you commit. Some of the fabrics include chiffon, matte satin, shiny satin, mesh, crepe, and velvet. You can just as easily add more swatches for just $2 a pop.

Mood Boards

Mood boards are a bride’s secret weapon. They take all those dreamy ideas floating around in your head and lay them out visually, so you can actually see how your wedding colors, themes, and vibes mesh together.

Birdy Grey offers free mood boards that can help get your creative juices flowing. These mood boards come in one color, like taupe, sage, and dove gray, or color combinations, such as lilac and silver or sea glass and sage.

They can help you visualize a central color palette for decor, bridesmaid dresses, shoes, florals, and more.

Accessories

It’s not just about dresses at Birdy Grey; they’ve also got your back when it comes to accessories. From sparkly jewelry that compliments their dress styles to cute hair accessories that'll hold your style while you dance the night away, they’ve got plenty of options.

These finishing touches can make a big difference in pulling your whole look together.

Birdy Grey

Opal Pearl Huggie Earring

These convertible pearl drop earrings are two earrings in one!

Buy $42

Shoes

Birdy Grey offers a selection of shoes designed to complement their bridesmaid dresses and little white dresses. Our favorite thing is that many of their shoes boast a block heel, meaning that your shoes won’t sink in the grass at an outdoor venue.

The styles are selected to match seamlessly with their dresses, whether you're looking for something simple and understated or a bit more glamorous.

Little White Dresses

Ideal for various bridal occasions, Birdy Grey's collection of little white dresses is perfect for engagement parties, bridal showers, rehearsal dinners, or even as a second dress for the wedding reception.

These dresses are designed with the same philosophy as their bridesmaid dresses—stylish yet affordable. They offer a range of styles, from casual to dressy, ensuring that a bride can find a look that fits her personal style and wedding vibe.

Birdy Grey

Charli Mesh Corset Dress in White

A maxi dress with a corset and bra cups for an ultra-flattering look. Polka dot mesh and shoulder ties. Dress has a sweetheart neckline, A-line skirt and ties at the straps. Skirt is fully lined. Finished with a zipper closure.

Buy $99

Getting Ready & Gifts

Looking for some fun gifts for your bridal party? Birdy Grey offers all the cute PJs, robes, and loungewear that you could need for the perfect getting-ready photos with your bridesmaids. They even offer stunning floor-length bridal robes that give you that “main character energy” as a bride.

Plus, they’re something your crew can use long after the wedding is over. If you’re looking to gift these items for your girls, you can snag 10% off when you buy four or more PJs and robes with the code SUITELOOKS.

How to Find the Perfect Dress at Birdy Grey

Birdy Grey makes it easy to navigate their selection and find exactly what you need for your wedding party with several convenient ways to shop:

Shop by Color

If you have a specific color theme for your wedding, Birdy Grey lets you browse dresses by color. This is incredibly handy for ensuring the bridesmaids' dresses align perfectly with the wedding palette.

You can filter their extensive range, from soft pastels to deep jewel tones, to show only the colors that match the theme.

Shop by Fabric

Different fabrics offer different fits and feel, so Birdy Grey allows you to filter dresses based on the fabric type.

Whether you're looking for something light and airy like chiffon or something more glam like satin, you can easily find dresses that meet your style.

Shop by Style

Everyone's style is unique, and Birdy Grey caters to this by organizing dresses into different style categories. Whether you prefer strapless, long-sleeved, or convertible styles, there's a filter for that.

This option is great for ensuring all bridesmaids feel comfortable and confident in their dresses.

Shop by Timeline

Birdy Grey dresses are offered as made-to-order or ready-to-ship, so depending on the urgency (we see you, last-minute bridesmaids!), you may want to filter their collection with the “ships now” option.

Their made-to-order dresses can take up to 8 weeks to produce and be delivered to you. So the rule of thumb is that if the wedding is less than 3 months away, you’re better off opting for one of their in-stock options, which typically takes 5-12 business days.

Shop by Collection

Birdy Grey often curates special collections, such as seasonal picks or themed selections like "Garden Wedding" or "Beach Affair."

Shopping by collection can help you find dresses that are perfectly suited to the venue and vibe of your wedding.

Shop by Price

Although Birdy Grey offers a ton of dresses at $99, they occasionally offer promotions or have a separate sale section.

Shopping by price allows you to stay within your budget while still finding beautiful dresses for your bridal party.

Decoding the Price Tag

Birdy Grey offers chic yet affordable wedding wear, which makes them the perfect choice if you’re trying to stick to a budget. Here's how their pricing breaks down:

Bridesmaid dresses: Priced from $99 to $129, these dresses and gowns blend style with affordability, making it easy to outfit your bridal party without the usual sticker shock.
Swatches: Get your first three fabric swatches free of charge, perfect for matching and making sure you pick the right shade before you buy. After the first 3, it’s $2 for each swatch.
Accessories: Prices vary from as little as $10 for fun hair accessories up to about $50 for more elegant jewelry pieces, allowing you to accessorize your look without breaking the bank.
Little white dresses: Priced between $99 and $150, these dresses are ideal for any pre-wedding event, offering chic simplicity that won’t drain your budget.
Shoes: Available for between $30 and $60, Birdy Grey’s footwear options ensure you can dance the night away in both comfort and style.

Where to Shop

Birdy Grey is available exclusively online at birdygrey.com., You can easily browse and purchase their entire range of bridesmaid dresses, little white dresses, accessories, and more, at the convenience of your home.

The website is fun to navigate, with handy filters for color, style, fabric, and price to help you find exactly what you need with ease.

Visit birdygrey.com or sign up for their newsletter to stay up to date on all their newest collections and special promotions!